Market Research Archives

Take the Stairs

There aren’t any true shortcuts in business. If you want to be successful, you have to get comfortable taking the stairs. Thanks so much for listening to today’s podcast.

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How to Generate Leads with Quizzes

This is part 1 in the How to Generate Leads with Interact quizzes series. Click here to see the second post in this series.

This is part 1 in our two-part How to Generate Leads with Quizzes series. Part of this series can be found here.

In order to spread the word about your business, you have to generate leads. There’s a variety of methods that many brands use in order to accomplish this feat. The majority consists of tactics relying on social media, content marketing, etc. as an attempt to anticipate and satisfy their customers’ needs. However, one often overlooked tactic are quizzes.

Quizzes are a fun, low-cost solution to help brands to reduce the time it takes to connect with their audience while capturing leads. People love the opportunity to discover and share insights about themselves.

Therefore, if you’re trying to increase your brand recognition with quizzes you really need to look into Interact’s quizzes. Interact’s quizzes have a very similar look and feel to a Buzzfeed type of quiz. You have the ability to create your own quiz or use a pre-designed template. The best part about this tool is that you can setup your quizzes to require people to input their email addresses in exchange for finding out how well they did on their quiz.

Not only are you gaining incredible insights from your customers, but you’re increasing the amount of time that they spend on that they spend on your website. The more time people spend on your website encourages them to explore additional content that your brand has to offer. Discover how Interact’s quizzes will help you easily convert your leads to customers.

Check out the below video and sign up for your free account right here.

This is part 1 in our two-part How to Generate Leads with Quizzes series. Part of this series can be found here.

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How to Conduct Keyword Research with Ahrefs

If you’re looking to perfect your marketing and SEO skills then look no further than Ahrefs!Ahrefs is an amazing all in one solution that will allow you the opportunity to effectively gain data that will help you produce content and campaigns that will resonate with your audience. Check out the video below and be sure to sign up for their free 14 day trial.

Discover how to improve your keyword and content research efforts with Ahrefs.

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If you would like to learn more about how to market research can help you perfect your ability to connect with your audience, then check out our Master Your Niche course.

How to create an amazing content calendar

Are you starting to feel like a jack of all trades, but master of none? As a business owner, you have a lot on your plate, so it’s understandable to feel overwhelmed. The only way to spread awareness about your brand is through consistent promotion. You’re probably thinking,” I know, but there are only so many hours in a day, “or “I don’t know where to begin.”

The amazing content calendar that I created will help you to effectively manage your time for the entire year. Plus, you will experience relief from knowing that you have one less task to complete, so you can get back to the real reasons.

If you like what you see, be sure to purchase the calendar (it’s only $15). Don’t forget to download your FREE Content Calendar Bundle.

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How to Master Your Niche with Market Research

You finally decided this is the year to make the dream of launching your business a reality! You’re most likely creating a checklist of all the things that you need to do in order to make this happen. Your list probably looks like this:

Create a website
How do I promote it?
Where should I go to find potential customers?

…and the list goes on with a variety of tasks that you need to complete in order to get this thing off the ground. When you review your completed list the initial excitement you felt is probably starting to turn into a mix of overwhelm, nervousness and panic. You’re left wondering, “I hope my efforts aren’t going to be in vain.” You decide to take the leap anyway and start checking off the items on your business to do list. (more…)